New Luxury Guide
The AI-Powered Luxury Travel Growth Ecosystem
Where Hotels, Advisors, and Travel Partners Win Together
Digital visibility, direct advisor access, identity-based analytics, and an outsourced global sales force — all in one intelligent platform built for new luxury hotel growth.
2,400+
Partner Hotels
85
Countries
1,850+
Verified Advisors
Latest Discoveries
What's New in Luxury Travel
Stay ahead with the latest openings, refurbishments, and emerging luxury destinations discovered by our AI engine.
Newly OpenedVelaa Private Island
Baa Atoll, Maldives
From $1200
Opening SoonAman Nai Lert Bangkok
Bangkok, Thailand
From $850
Newly OpenedSix Senses Crans-Montana
Valais, Switzerland
From $1450
Opening SoonRosewood Tokyo
Shibuya, Japan
From $780
AI Discovery Engine
Our AI monitors 500+ sources daily to find new luxury properties before anyone else
247
Properties Found
18
This Week
94%
Verified
Every week, one destination — curated hotel highlights, advisor webinars, and a full email campaign to the NLG database.
Santorini, Greece
Discover the iconic blue domes and stunning sunsets of Santorini, home to some of the world's most exclusive cliff-side hotels and emerging luxury properties.
12
Partner Hotels
8
Local DMCs
45
Experiences
Featured Hotels This Week
Grace Santorini
From $890/night
Canaves Oia Epitome
From $1100/night
Mystique
From $780/night
Live Advisor Webinar
Wednesday, Jun 18 · 2:00 PM EST
Santorini: New Openings & Advisor Insights
Maria Papadopoulos, Santorini Tourism Board
James Chen, NLG Advisor Director
Full Database Campaign
Each spotlight includes a dedicated email campaign sent to the full NLG advisor and planner database — with hotel highlights, special offers, and webinar invite.
AI Destination Library
Every spotlight is archived permanently in the AI-powered destination library — 52 destinations per year, growing into a permanent reference base for advisors.
Hotel Participation
Premium and Representation members are automatically included. Hotels can also purchase additional spotlight sponsorship features through the marketing marketplace.
Recent Destination Archive
Get the Weekly Destination Spotlight
Every Monday — destination guides, hotel highlights, special offers, and the week's webinar invite.
Curated Collection
Featured Hotels
Best ValueAegean Blu Suites
From $420 /night
Best LuxuryAqua Velvet Villas
From $890 /night
Family FavoriteAlpine Aura Chalet
From $560 /night
New OpeningThe Brass Tower
From $380 /night
Advisor PickCoral Sands Resort
From $650 /night
AI-Powered Advisor Tools
Work Smarter, Serve Better
Premium AI tools designed exclusively for luxury travel advisors. Generate itineraries, create presentations, and manage communications — all powered by AI.
AI Itinerary Builder
Generate complete luxury travel itineraries with natural language. Search hotels, find dining, add experiences — all in one prompt.
- Natural language input
- Hotel recommendations
- Restaurant planning
- Experience curation
Client Presentation Builder
Create stunning, branded travel proposals in minutes. Export as PDF, shareable web pages, or elegant printable documents.
- Beautiful templates
- Brand customization
- PDF & web export
- Client tracking
AI Communication Hub
Streamline conversations with hotels, suppliers, and clients. AI helps draft responses, summarize threads, and track follow-ups.
- Smart drafts
- Thread summaries
- Follow-up alerts
- Multi-channel
Unlock All AI Tools for $49/year
Get unlimited access to all AI-powered tools, plus exclusive benefits like priority support, early access to new features, and reward points on every booking.
The Platform
The AI-Powered Luxury Travel
Growth Ecosystem
Where Hotels, Advisors, and Travel Partners Win Together
New Luxury Guide combines technology, intelligence, and an outsourced global sales force — connecting hotels with the world's best luxury travel advisors and partners in one place.
For Hotels
Seven ways to grow your property through the platform
Premium Visibility
Priority placement in search, homepage features, and Destination Spotlight. Every offer has auto-expiring start and end dates.
Direct Advisor Access
Search advisors by specialty, geography, and booking expertise. View, save, and message directly — with controlled, permission-based access.
Analytics & Intelligence
Identity-based analytics: who viewed, clicked, attended, or booked. Advisor engagement scores and activity timelines.
Communication Platform
Built-in communication center with searchable threads, VIP coordination, and a Personal Outreach Studio for GM letters and campaigns.
Face-to-Face Representation
NLG represents your property at monthly advisor events, major trade shows, and top agency conferences. Post-event reports included.
Marketing & Sponsorship
A la carte marketplace: trade show booths, VIP event sponsorships, social media packages, webinar sponsorships, and dedicated campaigns.
Destination Spotlight
Weekly destination features with articles, hotel highlights, advisor webinars, and email campaigns to the full database. 52 per year, archived permanently.
For Advisors & Planners
Free during launch
Create your advisor profile once — unlock direct hotel communication, exclusive commissions, FAM invitations, AI tools, and a growing rewards program.
- Direct hotel access with profile-gated communication
- Exclusive special commissions and curated offers
- FAM trip and event invitations
- AI-powered itinerary builder and client presentations
- Booking and commission tracking dashboard
- Rewards, credits, and recognition rankings
- Priority access to new hotel openings
- Advisor engagement scoring visible to hotel partners
For Travelers
AI matches you to the right hotel in seconds. Connect with expert advisors for free, earn rewards, and discover newly opened luxury properties before they sell out.
Start ExploringEnterprise / White Label
Your Branded Platform
Large agencies, consortia, and hotel brands can deploy a fully white-labeled version — for example, a Marriott-focused advisor community for new openings and renovations.
Explore EnterpriseExpert Network
Meet Our Top Advisors
Connect with vetted travel professionals who know every property intimately.
Sarah Whitfield
Senior Luxury Advisor
Marcus Chen
MICE & Group Specialist
Yuki Tanaka
Family Travel Expert
Beyond Hotels
Complete Luxury Ecosystem
Connect with DMCs, cruise lines, tourist boards, transportation providers, and more — everything you need to create seamless luxury experiences.
DMCs
Destination Management Companies
245
Cruises
Luxury cruise lines
38
Airlines
Premium airline partners
24
Rail
Luxury train experiences
15
Yachts
Private yacht charters
52
Transport
Chauffeur & transfers
89
Tourist Board Partners
Official tourism organizations helping promote destinations worldwide
Are you a supplier looking to reach luxury travel advisors?
Join as SupplierNew Luxury Guide
The AI-Powered Luxury Travel
Growth Ecosystem
Where Hotels, Advisors, and Travel Partners Win Together
Premium hotel membership combines digital visibility, advisor intelligence, direct communication, destination marketing, and an outsourced global sales force — all in one platform.
For Hotels
Hotel-driven revenue model — your growth engine
Free Listing
Start here
Basic visibility to get discovered by luxury advisors.
- Basic hotel profile
- Searchable by advisors
- Logo, location & contact
- Analytics dashboard
- Direct advisor communication
- Promotions & special offers
- Promo code management
- Destination Spotlight inclusion
- AI destination library listing
- In-person sales representation
Premium Listing
Growth
Full profile, advisor engagement tools, and analytics — your digital sales engine.
- Everything in Free Listing
- Enhanced editable profile
- Content & promotions management
- Special commissions & promo codes
- Announcements & FAM invitations
- Analytics & advisor engagement data
- Direct communication with advisors
- Destination Spotlight participation
- AI destination library listing
- In-person sales representation
Representation
Enterprise
Everything in Premium, plus a dedicated outsourced global sales force.
- Everything in Premium Listing
- In-person event representation
- Monthly PROST / MIT advisor events
- Major trade show representation
- Annual agency conference presence
- Post-event reporting
- Advisor contact activity reports
- Follow-up opportunity tracking
- Dedicated account manager
- Priority placement in all campaigns
Representation Membership = Technology + Outsourced Sales Force
For a fraction of traditional event costs, New Luxury Guide attends Virtuoso Travel Week, ILTM Cannes, LE Miami, IMEX Las Vegas, and top-10 agency events — on your behalf. Post-event reports and advisor contact activity summaries delivered automatically.
Premium Member Benefits
The Seven Value Pillars
Premium Visibility
Priority placement in search, homepage features, Destination Spotlights, and the AI library. Every offer has a start and end date — outdated listings expire automatically.
Direct Advisor Access
Search advisors by specialty, geography, market segment, and booking expertise. View, save, and message advisors directly — with controlled, permission-based access.
Analytics & Intelligence
Identity-based analytics showing exactly who viewed your profile, clicked a promotion, attended an event, or booked. Advisor engagement scores, activity timelines, and segment insights.
Communication Platform
A built-in hotel communication center with searchable threads, VIP coordination, event invitations, and a Personal Outreach Studio for personalized GM letters and follow-up campaigns.
Face-to-Face Representation
New Luxury Guide represents your property at monthly advisor events, major trade shows, and top agency conferences — logging meetings, recording interest, and reporting outcomes.
Marketing & Sponsorship
An a la carte marketing marketplace: trade show booths, VIP event sponsorships, social media packages, dedicated email campaigns, webinar sponsorships, and destination features.
Destination Spotlight Program
Weekly featured destination with articles, hotel highlights, special offers, advisor webinars, and email campaigns to the full database. 52 destinations per year — archived permanently.
For Advisors & Planners
Free during launch — profile required for premium access
Advisor Membership
Free during launch
Create your profile once. Unlock direct hotel access, exclusive commissions, FAM invitations, AI tools, and a growing rewards programme — all free at launch.
- Complete advisor profile (photo, IATA/CLIA, specializations)
- Direct hotel communication access
- Exclusive special commissions & offers
- FAM trip and event invitations
- AI-powered itinerary builder
- Booking and commission tracking
- Rewards, credits & recognition rankings
- Priority access to new openings
Profile Unlocks Everything
Your advisor profile is your professional identity on the platform. Hotels use it to evaluate you, send invitations, and approve direct communication. Without a complete profile, premium features remain locked.
Enterprise / White Label
Build Your Own Branded Platform
Large agencies, consortia, and hotel brands can deploy a fully white-labeled version — e.g. a Marriott-focused advisor community centered on new openings and renovations.
Explore EnterpriseValue Pillar 3
Analytics & Intelligence
See exactly who is engaging with your property — by name, agency, and action. Identity-based analytics that turn passive views into actionable sales intelligence.
342
Profile Views
this month
128
Promotion Clicks
this month
24
Event Attendees
last event
11
Booking Referrals
this month
Live Advisor Activity
Sarah M. · Virtuoso
Viewed your profile
2 min ago
James K. · Brownell Travel
Clicked Maldives promotion
18 min ago
Lucia T. · Indagare
Saved your property
1 hr ago
David R. · Independent
Attended webinar
Yesterday
Mei L. · Travel Edge
Opened outreach email
2 days ago
Most Engaged Segments
Based on advisor specialization data
Most Effective Promotion
"Honeymoon Package — 20% off"
87 clicks · 6 booking referrals this month
Value Pillar 4
Personal Outreach Studio
Send personalized one-to-one style messages that feel handcrafted — but are managed through the platform with templates, merge variables, and full tracking. Every outreach is connected to an advisor profile and activity timeline.
94%
Open Rate
vs. 24% industry avg.
3.2x
More Replies
vs. bulk email
100%
Tracked
per advisor, per message
Outreach Studio
Draft · AI-assisted
I noticed you recently viewed our property profile on New Luxury Guide and wanted to reach out personally. As General Manager of {{hotel_name}}, I would love to arrange a private preview stay at your convenience...
Letter from the GM
Most SentPersonal message from the General Manager following a profile view or FAM enquiry.
Personal Invitation
High ConversionInvite an advisor to a property preview, FAM trip, or private event.
Follow-Up After Engagement
Auto-TriggeredTriggered when an advisor views your profile — personal, timely, and tracked.
Thank-You After Event
Post-EventAutomated yet personal thank-you to advisors met at an NLG event or trade show.
Platform at a Glance
New Luxury Guide — by the Numbers
The AI-Powered Luxury Travel Growth Ecosystem — where hotels, advisors, and travel partners win together.
2,400+
Partner Hotels
Across 85 countries
1,850+
Verified Advisors
Luxury & MICE specialists
$500
Premium Plan
Full advisor growth engine
$1,000
Representation Plan
Outsourced global sales force
52
Spotlights / Year
Destination campaigns, archived in AI library
7
Value Pillars
From visibility to face-to-face representation